PIECE OF PARADISE
A home shaped by heritage
The Challenge:
Create a luxury villa brand that stands out by celebrating Bali’s culture rather than just its tourist appeal.
The Strategy:
We built an identity rooted in Bali’s natural landscapes and cultural heritage. The color palette is inspired by rice terraces, forests, and coastlines. Our designed marketing materials aimed to tell the story of authentic Balinese living. We then built a visual narrative connecting modern luxury with traditional elements.
The Impact:
We launched a property brand that resonates with buyers seeking authentic Bali living.
We designed a marketing foundation that differentiates itself from typical luxury villa developments.
We built a new narrative in Bali’s property market that focused on cultural connection.
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